Electric Guitar Strings


Six decades of development and road testing from the world’s leading musicians has lead to our range of electric guitar strings. From smooth Pure Nickels to cutting British Steels, we make a guitar string for everyone.

Bass Guitar Strings

Where Rotosound made its name! Since the sixties we’ve been creating innovative designs that provide players with an unrivalled tone and quality of bass guitar string.

Acoustic Guitar Strings

With a wide range of materials and gauges, we have the perfect string for every acoustic guitar, from our sonically-rich Jumbo King sets to our innovative contact-core Super Bronze range.

Traditional Strings

More than sixty years of string making expertise goes into our traditional instrument strings. From banjos to bouzoukis, violins to double basses, our range of strings cater for the student and the professional alike.


Since opening up shop on London’s Denmark Street in the sixties, Rotosound has been producing quality accessories for musicians.


News, advice, artists, product news, and more

Guitarist Tom Ford for Rotosound Music Strings

Tom Ford: Our Generation

Our brand new video series Our Generation puts the spotlight on the latest and greatest Rotosound Players. The feature film premieres alongside guitarist Tom Ford’s debut single “Love You” featuring Poppy Ajudha.

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New Rotosound string winding machines hero shot
Behind The Scenes

New string winding machines roll onto the factory floor

If proof was ever needed that talent runs in the family, look no further than Rotosound’s Jason How. Following in his father James How’s footsteps as both a musician and engineer, Jason has rolled the next generation of string winding machines onto the factory floor, promising a more efficient, greener, and consistent product.

Who better to tell the story of Rotosound’s history of making the machines that make the strings than the man himself…

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